Below you'll find a list of all posts that have been tagged as “media”
Marketing is an integral part of any business venture. In the past, marketing just consisted of a few people in the room who had a good sense of what consumers like to engage in; today, we live in a different world. The kind and method of marketing, along with which audiences you want to reach out to, are various and …
General Motors has been in the headlines recently because of their failure to fix an ignition switch problem from 2004, which has now led to a 2.6 million vehicle recall. What went wrong mechanically and why GM failed to initiate a recall in a timely fashion are questions I cannot answer. However, this situation does provide an opportunity for all …
If you ever think “I’ll fix it in post”, about anything you shoot for anything, think again! When you’re out doing a shoot, it is so incredibly important to make sure you do everything you possibly can to give yourself amazing footage to work with later. I can personally say that there really is nothing more frustrating than sitting down …
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