Ever noticed that almost every single one of your social media …
The DOs and DON’Ts of Email Marketing
So you’re a small business and you want to start an …
The Difficulties of Real-Time Marketing
Of all things that could happen during a Superbowl that you …
Marketing Your Small Business Through Photographs
What are the images on your social media platforms saying about …
My Blue Networking Shoes
Yes I do own blue networking shoes and I do wear …
Technology Innovation Center Promotes Small Business Success
The Technology Innovation Center (TIC) of East Lansing is a wonderful opportunity …
If We Could Afford a Superbowl Commercial…
Oh the possibilities! This year a Superbowl commercial ad will cost …
Why Nostalgia WORKS!
Who doesn’t love an ad or product that “takes you back”, …
Professional, (But not too Professional) Business Writing
This is a little bit of a boring topic, but a …
Really, Seriously, When is the Best Time to Post on Facebook?
This question is so very elusive that even Facebook itself refuses …