Why Skilled Trades Need A Marketing Strategy

Why Skilled Trades Need A Marketing Strategy

Alicia Finch Marketing

There are endless amounts of great jobs available in the skilled trades industry. The problem most companies are having is reaching their talent. The industry is advancing and your marketing efforts should be too. Whether you’re trying to get the attention of wholesalers, distributors, retailers or all three, every business owner working in a skilled trade needs a marketing strategy. It’s …

B2B Prospecting

B2B Prospecting

Michigan Creative Blogging

B2B prospecting, or business-to-business prospecting, is a difficult but crucial part of a businesses sales strategy. Prospecting, in simple terms, is the gathering of prospective customers who might be looking to buy a product or service that your business can provide them. Sales people need prospects, otherwise they have no one to pitch to! B2B prospecting is a difficult and …