How Music Can Help Your Business

Brian Town Blogging

Music breathes life into anything that may seem mundane. It’s so powerful that it inspires us to make that next step, whatever that may be. Nostalgia and emotion are powerful tools when it comes to advertising because we’ve all had a moment of total invulnerability when watching an ad. You see those puppies and kittens in a SPCA commercial, you …

Make Them Visible, My New Favorite PSA

Melissa Meschke Blogging, Marketing, Michigan Creative, Video

It has been quite a while since my last blog post, but yesterday I was truly touched by a video I watched and just had to share it with you guys! New York City Rescue Mission, a homeless shelter in New York City recently started an ad campaign titled, ‘Make Them Visible,’ with the intention of reminding people that living …