Tips for Limiting Your Screen Time

Madison Graham Blogging

When I go out to dinner, I look around to see a majority of people hiding behind a screen. I’m sure a lot of people (including me), find it frustrating when trying to talk with someone who can’t look up from their phone.   For those of you with iPhones, you may be aware of the Screen Time feature in …

Specs for Social Media Videos: A Guide

Siobhan Findlay Blogging

At Michigan Creative, a lot of our videos end up being placed on websites and released onto social media. Here’s an up to date guide on what you need to know about posting videos on Facebook and Instagram.  Facebook          Posting onto Facebook, not embedding. We always recommend that when you post a video on social media, you upload the video …

Michigan Creative’s Five Greatest Tips for Lead Generation

Katie Kennedy Marketing, Web

In any kind of marketing, the most important objective is to generate leads. Without leads, there’s no business, and ultimately no cash flow. That’s why it’s imperative to create lead generation campaigns that are relevant and effective to generate revenue for your company. Through HubSpot, we’ve come up with some great lead generation tips that have been proven over the …

Dog-Friendly Workplaces: Are There Benefits?

KaLyn McCullough Blogging

Dog-friendly workplaces are becoming more common nowadays as owners start to take their furry children with them everywhere. Studies have confirmed benefits of bringing a dog to work. I can say first hand: bringing my puppy to work makes the day a lot less stressful.  According to an article on Purina’s website, spending as little as 30 minutes with a …

email marketing

Effective Email Marketing Strategies for a Better Open Rate

Michael Phelps Blogging

In the quest for better product awareness and a bigger bottom line, companies of all stripes can always benefit from effective email marketing solutions. Michigan Creative, a savvy digital marketing firm in Lansing, offers some of our favorite, strategies for achieving a better open rate.  Quality Content This is really where it all starts, and it’s simple cause-and-effect: the more …

Lansing’s Potential: An Outsider’s Perspective

Mike Kirk Blogging

It was a late February evening and while I’m no stranger to the winter weather, having grown up in Central Pennsylvania, I sure wasn’t ready for Michigan. It was snowing sideways… literally sideways and I thought to myself, “This is a joke, right?” Well, here we are the snow subsided, I’ve had a chance to explore a bit, and my …

Graphic Designer: the logical artist

Alana Lemke Creative, Design, graphic design, Marketing

We are all familiar with the theory that states each side (left/right) of our brain is responsible for different functions or thinking, and that individuals may be more dominant in one of these. Those considered “left-brained” might make great lawyers, accountants or engineers. We can thank this left side for strengths such as: Language Math Analytical Thinking Logic and Reasoning …