web design

Simplicity Versus Complexity in Web Design

Michael Phelps Blogging, Branding, Marketing, Michigan Creative

Whenever discussing what goes into effective web design, a number of prevailing and common trends are relevant when deciding between a simple or complex web design. Some of these are: Keep your website inline with your brand, including: Colors Font Logo use Break your content up to keep it easily digestible to the reader. Keep your CTAs (Call To Actions) …

brand anthem video

Start 2018 Off Right with a Brand Anthem Video!

Michael Phelps Blogging, Branding, Marketing, Michigan Creative

A brand anthem video. You know it when you see it, or rather, experience it. It’s the North Face video that makes you want to venture into the wilderness and explore the unknown. The Nike commercial that personifies its slogan and lights your inner fire to strive and achieve physical feats. General Electric hits you straight on with its “Ideas …

business

No one knows your business like you do.

Brian Town Blogging, Branding, Marketing, Michigan Creative

No one knows your business like you do. That fact should be a source of pride and a testament to the tireless hours you have spent not just developing a product but cultivating a brand and earning a strong reputation among your clients, suppliers and competitors, as well as a respected place in your community. Having a singular insight into …

Lansing video production

The Seven Ways Manufactures Can Benefit from Video

Brian Town Michigan Creative, Video

The Seven Ways Manufactures Can Benefit from Video By Michigan Creative You’ve heard it before –– if a picture is worth a thousand words, how much is video worth? –– so I won’t waste any time cutting to the chase. Video is valuable, and particularly so to manufacturers because it builds trust, lending credibility that can otherwise only come from physically …

michigan creative marketing

4 Tips to Choosing the Right Marketing Company for Your Business

Brian Town Creative, Marketing, Michigan Creative

4 Tips to Choosing the Right Marketing Company for Your Business While the online world can impressively provide endless possibilities for business owners, its vastness can sometimes be overwhelming and confusing. Particularly, choosing the right marketing company for your business can be a tricky and challenging affair. There are literally over 120,000 agencies in the United States alone and more …

Internship Michigan

Love the Learnin’

Brooke Reed Blogging, Michigan Creative

The longer I intern here, the more I want to do. The thing I love the most about interning at Michigan Creative is all the jobs I’m able to accomplish. It seems that everyday there’s at least one job for me to sink my teeth into, and I love it! It has definitely been a fun experience so far, and I …