So, You Want to Make a Movie in Michigan

Melissa Meschke Blogging, Marketing, Michigan Creative, Photography, Video Leave a Comment

So, You Want to Make a Movie in Michigan? Well, I just think that’s a great idea! I think it was a better idea a few years ago, but there’s truly no sense dwelling on times past. Returning to the point Luke made last month, Michigan saw a drastic change in film incentives from 2010 to 2011 when the budget …

Let Typography Set the Mood

Melissa Meschke Blogging, Marketing, Michigan Creative Leave a Comment

Typography does more than just communicate messages with words. While the actual content of the copy is the main means of communication, the typography of the copy can be just as significant. Typefaces, fonts, and positioning of letters and words are important elements of typography that allow you to convey emotional messages.   Sans Serif & Serif Typefaces Typefaces are especially important. …

Why #Hashtags? Part One

Melissa Meschke Blogging, Marketing, Michigan Creative Leave a Comment

Hey guys, as you can see I am doing a two part blog on hashtagging. This week I wanted to just go ahead and jump right into this week’s topic of hashtags on social media sites. An interesting topic, eh? Well let’s start off by defining exactly what a “hashtag” is. The “hash” symbol looks like this #. A “hashtag” …

The Ramblings of a CEO, The Value of an Internship

Melissa Meschke Blogging, Marketing, Michigan Creative Leave a Comment

The value of an internship… I thought my blog today would be to give advice to college students and to say thanks to all of the interns that have worked for us at Michigan Creative, and who currently work for us now. What I always used to tell my high school students and what I tell our interns and young people …

Jack’s Trades and Square Tomato

Melissa Meschke Blogging, Marketing, Michigan Creative Leave a Comment

Howdy All! Jack here. Finally blogging and loving every minute of it! Since this is my first blog, and might be just slightly overdue, I have a lot to cover. I will do my best to try and keep it brief. So first things first… What do I do at Michigan Creative? My answer: Depends. No not these… It depends on …

Why your customers are better than you

Melissa Meschke Blogging, Marketing, Michigan Creative Leave a Comment

“This is just ridiculous” is what you may be thinking. But let’s go back to the old adage the customer is always right and just think on that for a little while.  Let’s breakdown this claim and take a few steps back because you probably think I’m crazy. To help clarify my claim, we are going to start with that very statement: …

What can design do for you?

Melissa Meschke Blogging Leave a Comment

Graphic design is a form of visual communication and it is everywhere. Literally. While you might see billboards, or other business and street signage as “visual pollution,” all of these were carefully designed to effect change in the viewer’s perception of a product or service. Although these might not reach a large segment of viewers, they do make a difference …

The good, the bad, and the ugly of Social Media

Melissa Meschke Blogging Leave a Comment

Well, this is my first blog ever….I guess there is a first for everything! I am not really the one to just sit down and start typing nonsense on the computer. I usually am more vocal, I’d rather just tell you how I am feeling and what I am thinking…But that’s just me. But, since I just started my internship …